PU COM 2026 Advertising and Sales Promotion Free Quiz 1

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PU COM 2026 Advertising and Sales Promotion Free Quiz 1

PU COM Quiz

10:00

Answered: 0 / 10

Remaining: 10

Navigator 10 Q

General

General 10 MCQs

1. What is advertising?

A. Paid non-personal communication B. Personal selling C. Public relations D. Sales promotion

2. What are the objectives of advertising?

A. Creating awareness only B. Creating awareness, generating interest, influencing purchase C. Generating interest only D. Influencing purchase only

3. What are the media of advertising?

A. Television only B. Newspapers only C. Television, radio, newspapers, internet D. Internet only

4. What is face-to-face communication with a customer?

A. Advertising B. Public relations C. Sales promotion D. Personal selling

5. What is the practice of managing communication with stakeholders?

A. Public relations B. Advertising C. Personal selling D. Sales promotion

6. What are sales promotion techniques?

A. Discounts only B. Discounts, coupons, contests, free samples C. Coupons only D. Free samples only

7. What is the purpose of sales promotion?

A. Create awareness B. Build brand image C. Stimulate immediate sales D. Provide information

8. What is the difference between advertising and sales promotion?

A. Both short-term B. Both long-term C. Advertising short-term, sales promotion long-term D. Advertising long-term, sales promotion short-term

9. What type of advertising includes online and social media ads?

A. Digital advertising B. Print advertising C. Broadcast advertising D. Outdoor advertising

10. What does AIDA stand for in advertising?

A. Awareness, Interest, Desire, Action B. Attention, Interest, Desire, Action C. Attention, Interest, Decision, Action D. Attention, Information, Desire, Action

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